Most communications service providers’ services are growing in terms of complexity and sheer number, and they need to deliver their services through multiple channels (e.g. customer care, Web, kiosk, sales force, retail store). Whether they are triple-play, quad-play, mobile, or Ethernet or Cloud for the enterprise market, they must develop a strong product launch and order management environment to improve the customer experience while managing the operational costs of designing, launching, and delivering complex new products and services. Oracle Communications Rapid Offer Design and Order Delivery

(RODOD) is a fully integrated, product-based solution that provides Service Providers with:

• Faster time to market with integrated end-to-end offer design configuration
• Shorter order cycles with complete visibility across the order lifecycle
• Reduced operational cost through advanced order management capabilities and integrations The RODOD solution is based on three innovative design principles:
• Decoupling of commercial offers from fulfilment flows
• Dynamic generation of orchestration plans
• Fulfilment topology abstraction from fulfilment flows RODOD innovative nature is not limited to its design principles. RODOD broke ground by being the very first solution to be certified by TM Forum against Framework. RODOD has been selected by many service providers around the world to deliver traditional as well as innovative services and business models: from Digital Cable to TV Anywhere, from Mobile to M2M, from VPN to Cloud services. The RODOD solution consists of Oracle Product Hub for Communications, Siebel CRM, ATG Web Commerce, Oracle Communications Order and Service Management (OSM), Billing & Revenue Management (BRM), Elastic Charging Engine (ECE), and Application Integration Architecture (AIA) for Communications. Optional products include Oracle Retail, E-Billing, RightNow, E-Business Suite, and the Information Framework (SID) certified Oracle Communications Data Model (OCDM).